Reverse-Engineer the Impact of Your Message
In episode 03, Adrienne Dorison shared the importance of having a cash project that will help you get your heart project off the ground until you can monetize it in a way that feels right.
In this voice studio episode I discuss my own grappling with money and how to create a sustainable model that will provide for my message.
Download the Reverse-Engineer the Impact of Your Message One-Sheet at voiceofinfluence.net/03
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Transcript
Hey, hey! It’s Andrea Wenburg and welcome to my Voice Studio where I am kind of playing with the idea that maybe when we develop a voice of influence it’s a lot like developing a singing voice. And so here we are we’re in my voice studio today and I have a little something to share with you.
Now the other day, I published an Episode #3 with Adrienne Dorison, and Adrienne shared her passion for helping entrepreneurs turn their message into a sustainable kind of impact in the world by making money and that in and of itself is a little bit unnerving if you ask me, because this is something that I certainly never been excited about, this idea of money and pursuing money.
I definitely didn’t ever want to pursue it as something that really mattered in a big way to me. As I mentioned in me episode, I come from a ministry background where I really wanted to give everything that I had and offer it to other people and I still feel that way. I still have that desire inside. And yet at the same time, I came to this point a year ago or so where I realized that if I really wanted to get my book, my message out into the world, it was going to cost me a lot of money.
So the question became “How can we turn this mission and this message into also a business and what I realized in that struggle to figure out what that meant, I realized that I actually have a lot to offer in a professional sense as well. But here I am now trying to figure out what it means to create a sustainable kind of impact. So I need to sort of build up what I’m doing now so that I can move out and reach out leader.
And as other people on this podcast have and will say in the future, there is a certain amount of you know and you got to take care of yourself and figure out how you’re going to be okay as a person. And take care of yourself, be healthy, and take care of your family and all that sort of thing before you can really reach out and start to really offer something significant. So I want to offer you the opportunity to think through this for yourself. And my question for you is what is your message first of all, and who is it really for? Who are you wanting to reach with your message and how are you going to reach them? How is that going to happen?
So for me, I wanted to share a message about my own personal transformation, my spiritual transformation. So the question became how do I get my message out? And I really wanted to write a book. I knew that that was a possibility. I know I could self-publish something and so I dug in to what would it take. And I realized that I was going to need to a course, an online course that would teach me the sort of tips and tricks of writing a book and publishing it on Amazon. And then I realized that I was going to need an editor and then I realized that I was going to need somebody to design my cover and I didn’t want to do something. I knew there are cheaper options out there but I really wanted something really good quality.
And so we knew that we are going to be making an investment in these things. And as we’ve gone on, there been other courses that I’ve taken and conferences that I’ve attended, coaching that I participated in that have allowed me to realize and to explore what it means for me to really offer my gifts and create something out of my message. And so all of that cost money, you know, it cost a lot of money to produce a podcast and etc, etc.
So my question for you is how are you uniquely gifted to be able to reach people with your message? Do you want to write a book? Do you want to start a podcast? Do you want to start a bible study? I don’t know. The options are limitless here, right? So I have created a one sheet for you which is just a one page little worksheet that gives you a few things to think about sort of reverse engineer investment that you think you might need to making your message and how you can make a sustainable impact with your message.
This one sheet is just something to get you going and to get you thinking along the lines of how can I get this message out into the world, what am I willing to do and what it’s going to cost me to do that. So if you want to download that one sheet, you just go to voiceofinfluence.net/02. It will be in the show notes for Episode #02. Now, go make your voice matter more!
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